Blumenizer Gin
Designer: Péter Szőke
Art Director: Dávid Drozsnyik
Client: BDPST Group
Photography: Csaba Villányi
Year: 2025
Awards: Red Dot Design Award 2025
We designed a name and visual identity for the Botaniq Group’s own gin that symbolize the fusion of herbal emphasis and exciting flavor notes. The front label illustration brings to life a surreal, almost magical botanical vision composed of various plants, with a keyhole at its center.
Looking through the keyhole, the Botaniq brand’s iconic symbol is revealed: the bee that reigns over and fertilizes the garden, inspiring the gin’s name. This bee appears on the back label. The magical, kaleidoscopic graphic is inspired by the color palette of herbs, the structure of flower petals, the sparkle of gemstones, and Rorschach-like symmetry.